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Turbo for your digital transformation: Insights, innovations and food for thought for digitalization in medium-sized businesses

Illustration Barrierefreiheit
Digitisation in medium-sized businesses

Web accessibility: A comprehensive guide to an inclusive online experience

In einer digitalen Welt, die von ständiger Vernetzung und Informationsaustausch geprägt ist, ist Barrierefreiheit im Internet zu einem essenziellen Thema geworden. Für Unternehmen und Website-Betreiber ist es nicht nur eine…
LeaLea6 min
Speedometer
Digitisation in medium-sized businesses

Optimise your website performance with caching: comprehensive information for WordPress users

If your website loads slowly or you want to improve its performance, caching could be the solution. Here you can find out what this term means and what advantages a…
LeaLea8 min
Illustration Barrierefreiheit
Digitisation in medium-sized businesses

Barrierefreiheit im Web: Ein umfassender Leitfaden für eine inklusive Online-Erfahrung

In einer digitalen Welt, die von ständiger Vernetzung und Informationsaustausch geprägt ist, ist Barrierefreiheit im Internet zu einem essenziellen Thema geworden. Für Unternehmen und Website-Betreiber ist es nicht nur eine…
LeaLea7 min
Privacy Policy
Digitisation in medium-sized businesses

The 10 most serious GDPR mistakes and how you can avoid them as a website operator

Since the General Data Protection Regulation (GDPR) came into force on May 25, 2018 and the upcoming ePrivacy Regulation, there have been fundamental changes for website operators. The handling of…
LeaLea3 min
Richter-Hammer und Paragraph
Digitisation in medium-sized businesses

Successful online marketing in accordance with the GDPR?

Since the General Data Protection Regulation (GDPR) came into force ) on May 25, 2018, the regulations for the handling of personal data were tightened. Especially in the area of…
LeaLea9 min
SEO
Digitisation in medium-sized businesses

The Art of Online Visibility: A Guide to Optimizing Your Website

In today's digital era, online visibility is crucial, and search engine optimization (SEO) plays a central role in this. This article will walk you through the basics of SEO, show…
LeaLea5 min
Erfolg im Online-Marketing dank Landing-Pages
Digitisation in medium-sized businesses

Landing pages: Your key to online marketing success

In the sea of ​​online marketing, it is the lighthouses that attract attention - it is the landing pages that lead an online marketing campaign to success. These specially designed…
MarcoMarco6 min
Digitisation in medium-sized businesses

“SEO AS A SERVICE” – At the top of the search engines with Matoma

So go to professionals and have a new website created. Then success will come automatically. Great and easy. But what happens if the website is not successful despite the latest…
MatomaMatoma4 min
Digitisation in medium-sized businesses

How Google services improve visibility and online presence

91 percent of all Internet users search for information on the Internet. Almost all of them use search engines such as Google, Bing and Yahoo. Today, every second search no…
MatomaMatoma3 min
Digitisation in medium-sized businesses

E-marketing with SAGE CRM and Newsletter Marketing Center

Connect Sage CRM with the newsletter marketing center and send emails that delight your customers. With little effort you can send personal and relevant emails to every contact in a…
MatomaMatoma2 min
Digitisation in medium-sized businesses

TikTok meets recruitingfunnel.cloud – the perfect synergy for modern HR management

The ongoing challenges in attracting qualified employees in medium-sized businesses have encouraged companies to explore innovative ways. In this context, TikTok, the popular platform for entertaining and original videos, has…
KatarinaKatarina5 min
Digitisation in medium-sized businessesUniversities

DKIM, SPF, MX, DMARC – understanding the key terms for successful email delivery

In der dynamischen Welt des E-Mail-Marketings sind bestimmte Begriffe von entscheidender Bedeutung, um sicherzustellen, dass deine Nachrichten nicht nur erfolgreich, sondern auch zuverlässig zugestellt werden. Lass uns einen genaueren Blick…
KatarinaKatarina7 min
Digitisation in medium-sized businessesUniversities

A/B testing in email marketing: the key to maximum campaign success

Email marketing is not only an art, but also a science. It's not just about creative content, but also about mastering the intricacies of optimization. A crucial tool for realizing…
KatarinaKatarina7 min
Digitisation in medium-sized businesses

Retail: Make use of the e-mail sales channel! Find out how to use e-marketing to drive up your turnover

Experience shows us that high season for online marketing is from the end of October to the start of January, where every customer is looking for gifts and is keen…
MarcoMarco2 min
Digitisation in medium-sized businesses

Sales optimisation through the website

Matoma Internet Consulting’s product portfolio offers a very wide range of products and services to do with the Internet. Nevertheless, in no way does Matoma see itself as a traditional…
MarcoMarco2 min
Digitisation in medium-sized businesses

How local authorities can establish dialogues that are efficient in terms of resources and costs

Um heute seine Zielgruppe optimal erreichen zu können, muss man seinen Kommunikationskanal breit aufstellen. Auch im kommunalen Bereich hat man das Potential zur Optimierung erkannt und setzt zunehmend auf Dialog-Marketing-Systeme.…
MarcoMarco1 min
Digitisation in medium-sized businesses

Learn to understand search engines and get your website on top of the search results.

If you want to optimise your website for search engines you have to appreciate that search engine optimisation is a full-time job. Unlike other digital services, search engine optimisation isn’t…
MarcoMarco1 min
Ihr Thema im Fokus einer eigenen Microsite
Digitisation in medium-sized businesses

One pager websites – Quick. Economical. Effective.

One-pager websites are trendy. More and more companies are discovering the advantages of presenting their information in a topic-specific and structured manner on a single website. Companies who need a…
MarcoMarco1 min
SEO
Digitisation in medium-sized businesses

The Art of Online Visibility: A Guide to Optimizing Your Website

LeaLea
Erfolg im Online-Marketing dank Landing-Pages
Digitisation in medium-sized businesses

Landing pages: Your key to online marketing success

MarcoMarco
Digitisation in medium-sized businesses

“SEO AS A SERVICE” – At the top of the search engines with Matoma

MatomaMatoma
Digitisation in medium-sized businesses

How Google services improve visibility and online presence

MatomaMatoma
Digitisation in medium-sized businesses

E-marketing with SAGE CRM and Newsletter Marketing Center

MatomaMatoma
Digitisation in medium-sized businesses

TikTok meets recruitingfunnel.cloud – the perfect synergy for modern HR management

KatarinaKatarina
Digitisation in medium-sized businessesUniversities

DKIM, SPF, MX, DMARC – understanding the key terms for successful email delivery

KatarinaKatarina
Digitisation in medium-sized businessesUniversities

A/B testing in email marketing: the key to maximum campaign success

KatarinaKatarina
Digitisation in medium-sized businesses

Retail: Make use of the e-mail sales channel! Find out how to use e-marketing to drive up your turnover

MarcoMarco
Digitisation in medium-sized businesses

Sales optimisation through the website

MarcoMarco
Digitisation in medium-sized businesses

How local authorities can establish dialogues that are efficient in terms of resources and costs

MarcoMarco
Digitisation in medium-sized businesses

Learn to understand search engines and get your website on top of the search results.

MarcoMarco
Ihr Thema im Fokus einer eigenen Microsite
Digitisation in medium-sized businesses

One pager websites – Quick. Economical. Effective.

MarcoMarco

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