Marketing automation
Software and modules for all marketing & sales circumstances


- Company sites
- Microsites
- Online shops
- Portals
- SEO
- User-Tracking / Analytics
- Operation (malware scans, updates, patches, …) and support
- Option: Hosting

Lead qualification
- Managing target groups
- Marketing campaigns
- Sequential mails based on click or opening behaviour
- Follow-up campaigns
- Newsletters / serial e-mails
- Lead scoring
- Marketing automation

Customer acquisition &
customer retention
- Companies, persons and projects in one system
- Communication logs
- Marketing evaluation
- Sales opportunities management
- Forecasts
- Project management
- Pipelines & workflows
Sales is one of a company’s core processes
– Time to take a more critical look.
If a company wants to be successful today and going forward, sales can’t just be left to chance. There is still the belief that a good salesman in the field is the key to success. But is that all it takes? Just compare the situation with that in production. How would a good cutting machine operator be able to work today without machines, robots or assembly lines?
In short, what would production be without automation?
It is our belief that sales activities go through a sequence made up of several steps and the first thing to do, is to define this sales process. Once the process from lead generation, through lead qualification to customer acquisition and finally customer retention has been defined for your company, it is then easy to identify areas where the deployment of software or a special module can support this process.

What has lead generation got to do with waterholes and elephants?
“… See to it that the route to the waterhole is easily accessible and level (accessibility and usability) and make sure that it has a pleasant ambience, e.g. through shady trees (design). …”

“Being found on the web”
Online presence as the motor for lead generation
Down load our White paper here.